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宝可梦卡牌理财热升温，鲤鱼王宣传卡约30万韩元成交
发布: · 来源: rss.donga.com
一句$话总结: 宝可梦30周年热潮从首尔圣水洞活动延伸至二手交易市场，便利店、电商和限量交易平台正加速争夺MZ世代成年粉丝消费群。
宝可梦30周年热潮正在扩散至整个零售行业。据相关业界15日消息，1日在首尔城东区圣水洞和首尔林一带举行的“Pokemon Mega Festa 2026”吸引了超过14万人到场。Pokemon Korea原计划发放“鲤鱼王宣传卡”，但从清晨起人群大量聚集，警方介入现场管控，活动最终被取消。现场发放中断后，这张30周年纪念“鲤鱼王宣传卡”很快在二手交易市场以约30万韩元成交，部分卖家报价甚至超过50万韩元。稀缺性使粉丝消费迅速转化为转售需求。便利店、转售平台和电商企业正借助宝可梦等角色知识产权（IP），加快吸引MZ世代“成年儿童”消费群。来源: rss.donga.com
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