Feng Shui ‘Prime Sites’ Gain Attention in Korea’s New-Housing Market

Apartment complexes described as feng shui “prime sites” are gaining attention in Korea’s presale housing market. According to Hankyung, buyers looking for additional preference factors under otherwise similar conditions are paying attention to how a project’s location is framed through feng shui. The source summary did not provide specific figures or project names, but the key point is that location and symbolic appeal are being considered together in the market. This may lead more presale marketing to combine conventional location messaging with feng shui-based positioning. Source: hankyung.com